UPDATE 11.25.25 After all the hoopla caused by his choice of jacket at the Formula 1® Las Vegas Grand Prix, Travis Scott took to Instagram Stories to post a picture of his Jordan Jumpman Jack by Chase B. The picture was accompanied by the phrase, "Know exactly how we rocking," serving as a comment on all speculation that he might jump ship to the Three Stripes.
ORIGINAL STORY If you follow Formula 1® and watched the Las Vegas Grand Prix on Saturday, Nov. 22, you might've caught wind of Travis Scott being in attendance. Celebrity sightings at events of this caliber aren't anything new—in fact, they're the places to see those in the public eye step out—but the Houston-native's presence was particularly important because of what he had on. As Nike, Inc.'s premier collaborator, Scott is synonymous with the Swoosh and Jumpman logos, which made his use of an Adidas Y-3-branded jacket eyebrow-raising.
The public may never truly know specifics about behind-the-scenes dealings, but Travis Scott's relationship with the Oregon-based sportswear juggernaut has seemingly had ups-and-downs over the last eight years. In the aftermath of the tragedy that was Astroworld Festival 2021, any and all Cactus Jack projects with Nike, Inc. were put on pause. The last three years, however, have proven that demand for Air Jordans by La Flame are still amongst the industry's most-coveted; a three-way collaboration with fragment design set a new raffle entries record on SNKRS with 4.4 million unique entries.
The UTOPIA artist has been most associated with the Air Jordan 1 in High and Low OG trims. He's only dedicated considerable attention to "all-new" designs over the last year and the demand has not matched that of his retro offerings. The multi-hyphenate is currently being linked to two pink-accented low-top retros expected to launch in 2026.
Could it be La Flame is being cornered into working on the same silhouette for the dozenth time? Is he fatigued with his current partnership with Nike, Inc.? Does the Swoosh not want to relinquish full creative control or back a Cactus Jack-specific branch à la NOCTA? We may never know, but what's certain is that Scott stepped out in a competitor's product in a move that shouldn't occur if things are perfect with his current relationship with Nike.
Some months ago, Alan Wehbi—best known online as @doitbigchicago—took to X to share that Travis Scott was in talks with the Three Stripes, comments that most netizens dismissed due to how dialed in Jacques Bermon Webster II and the Swoosh conglomerate seemed in the public eye.
It's possible Travis Scott considers Adidas as a place that'll back him fully in endeavors that go beyond simple color tweaks to 35-year-old footwear designs. It's important to note that over the last decade, the German sportswear institution has welcomed the figure formerly known as "Kanye West," Jerry Lorenzo, and Edison Chen after the three of them fell out with Nike, Inc. The latter two individuals have developed sub-labels to the extent of Yohji Yamamoto's Y-3.
Scott stepping out in the Y3-branded motorsport-inspired jacket in Las Vegas could've simply been an innocent move rooted in wanting to look fresh. Currently, the Three Stripes has a formal presence within the world of F1® whereas neither Nike nor Jordan Brand do. Scott could simply have been supporting the work of Yamamoto and NEIGHBORHOOD, another storied Japanese imprint in the world of street fashion.
If something comes about Wehbi's report, Saturday's event will go down in history. If not, the world will surely keep enjoying Travis Scott's likeness next to swoosh and Jumpman logos for years to come.
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