Concept Lab // Air Jordan 6 “Wings”
Give them Wings so they can fly.
We’ve been sitting on this concept for a while, as the only appropriate time to reveal a Wings Air Jordan (even if it’s just a concept) is in alignment with Jordan Brand’s annual unveiling of it’s Wings Scholars Program Class.
Each and every year, JB delivers full-ride, four-year college scholarships to underprivileged and over-performing youth in both North America and in Greater China. And yesterday, Jordan Brand unveiled their Class of 2023 with an epically emotive video. By eradicating the financial burdens that come with tertiary education, this year’s 27 recipients have been given the opportunity to achieve greatness, and to open doors to a whole new life that would otherwise have been shut — and the key to that door is education.
Previously, Jordan Brand has released special edition Wings retros, with the proceeds benefitting the cause. The first two offerings, the Air Jordan 1 and Air Jordan 13 arrived in bold golds and blacks, but last October’s Air Jordan 5 went a little off-cue, with an all-over child illustration print. The latter, although aligned to a good cause, wasn’t too well received, so for this concept we’re bringing it back to its roots.
Blacks and Wolf Grey serve as the sneaker’s base, representing the typically bleak outlook of the future the underprivileged youth of the nation face. The metallic gold Jumpman symbolized hope, hard work, perseverance and that if you do put in the hours, the time, and the effort to be the best version of yourself, there will be a pot of gold at the end of the rainbow.
And keeping it in theme with the first two Wings retros, there would be some removable/customizable features. Although not pictured, it would be our dream to include wear-away midsole accents that reveal metallic gold underneath, and a-la Sean Wotherspoon’s Air Max sample; cutaway panels (of the traditional Carmine blocking) will reveal rich cream suede. Take a look below, and let your imagination go wild.
Air Jordan 6 “Wings”
From the HOUSE OF HEAT Concept Lab