Ewing Athletics Nod the New York Yankees With the 33 Hi "Bronx"
Basketball and baseball converge in a new sneaker release that pays homage to New York's iconic sports heritage. Ewing Athletics has unveiled a special edition of its classic 33 Hi silhouette, with the design capturing the essence of the New York Yankees, aptly named the "Bronx." It's an offering that plays up the nostalgia and symbolism of the city's sporting legends, as well as Patrick Ewing's own connection to New York as a former Knicks player.
The sneaker design is inspired by Ewing's appearance in the 1993 MLB All-Star Celebrity Home Run Challenge; and it's rich in details that celebrate America's pastime. There may be no overt mentions of the Yankees, but the clues are unmistakable. Draped in the team's iconic navy blue, the shoe embraces various baseball-inspired elements. Pinstripes, synonymous with Yankees uniforms, adorn the high-top silhouette, infusing a touch of vintage flair into the shoe.
In place of traditional basketball graphics on the tongue, a baseball replaces the roundball, further reinforcing the Bronx connection. The campaign photos were even shot against the iconic backdrop of Yankee Stadium, symbolically linking the city's baseball and basketball histories.
As if the design wasn't telling enough, the geographical tie-ins add another layer of authenticity to the 33 Hi "Bronx." After all, Patrick Ewing played the majority of his legendary basketball career with the Knicks, sharing the city with the Yankees. It's a collaboration that feels as natural as it is nostalgic, highlighting the multi-sport talent and appeal of New York's athletic scene.
The Ewing Athletics 33 Hi "Bronx" is available now for preorder at ewingathletics.com, retailing at $150 USD.