Air Jordan 38 "Bugs Bunny" Coming Spring 2024

As has been the case for almost a decade now, Jordan Brand's latest addition to its storied lineage of signature game shoes draws significant inspiration from a classic predecessor 30 years prior.

Released three decades apart, the Air Jordan 38 pays homage to the Air Jordan 8 through its design elements and extends this tribute with a colorway reminiscent of the iconic 1993 release.

The Air Jordan 38, much like its recent “Aqua” assortment, now adopts the “Bugs Bunny” colorway, echoing the greyscale color blocking of the original Air Jordan 8. This choice of colorway is a nod to the rich heritage of the Jordan Brand and its ability to blend historical significance with contemporary design continuously.

The embroidered upper of the Air Jordan 38 is drenched in a bright white tint, reminiscent of the leather-clad silhouette from 1993. This crisp white is tastefully complemented by the forefoot’s cabling in a faint grey, adding a subtle contrast to the sneaker's overall aesthetic. The design is further enhanced by jet-black tongues and inner linings, which provide a striking visual contrast.

A key feature that stands out is the fuzzy tongue tab, which showcases a divided palette of red, white, and grey hues, mirroring the original Air Jordan 8 design. This detail adds a touch of nostalgia and a playful character to the shoe.

The homage extends to the underfoot, where the mid-foot shanks feature marbled detailing with illuminated streaks of “University Red,” a distinctive trait of the AJ8. This is paired with a dark “Smoke Grey” finish on the midsole, completing the sneaker's homage to its 1993 counterpart.

While we await official release details and imagery, the first look at the Air Jordan 38 “Bugs Bunny” promises a sneaker that is not just a performance powerhouse but also a celebration of Jordan Brand's legacy.

Keep your eyes glued to our official Twitter account for further updates.