
Jayson Tatum will never be the same—and that’s the point. With the unveiling of the Jordan Tatum 4 “St. Louis,” the Celtics forward begins a new chapter in his career and his signature line. Inspired by the city that raised him, this release embodies both his roots and his relentless drive, serving as a symbol of his growth on and off the court. The Tatum 4 is Jordan Brand’s lightest basketball shoe yet, engineered to meet the demands of today’s game with explosive responsiveness and stability built for players who push themselves as hard as Tatum does.
The “St. Louis” colorway arrives in bold Sired Red and Silver, directly nodding to Tatum’s hometown pride and its sports heritage. Premium suede overlays lend a sense of refinement, while mesh elements tie in breathability and dynamic performance. At the heel, the design takes a personal turn with a shimmering “0” meant to resemble Tatum’s diamond chain pendant, a signature detail that connects his game-day identity with his off-court style. Other touches include his initials etched into the tongue, metallic Jumpman branding, and carefully layered panels that highlight the shoe’s flowing, streamlined design.
Performance remains at the core of the Tatum 4. The lightweight construction ensures speed and agility without sacrificing durability. An S-Seam Strobel wraps the foot to provide control and stability during quick shifts, while a forefoot Zoom Air unit powers explosive energy return with every step. A midfoot stability shank enhances deep-game performance, and a multi-traction outsole grips the floor for sharp cuts and smooth transitions. The mix of materials keeps heat at bay, maintaining comfort through the most demanding stretches of play. Every element has been fine-tuned for precision, reflecting Tatum’s own evolution as one of the league’s most efficient stars.
The Jordan Tatum 4 “St. Louis” will be available globally on October 10, 2025, arriving in full-family sizing. Pricing is set at $135 for adults, $95 for grade school, $75 for preschool, and $55 for toddler pairs, with availability through Jordan.com and select retailers. With its balance of high-level innovation, premium craftsmanship, and storytelling rooted in St. Louis pride, the Tatum 4 “St. Louis” is more than just footwear—it’s a reflection of Tatum’s journey and a declaration of what lies ahead.
For more on Jordan Basketball, the Air Jordan 40 "Dusty Rose" is available now on Nike.










