Jalen Hurts x Jordan “Love Hurts” Collection Releases Sept. 14

Jordan Brand is bringing back its standout “Love Hurts” apparel capsule in a bold Sport Royal colorway.

The collection first gained buzz earlier this year when Jalen Hurts was spotted wearing the black hoodie version during the Eagles’ Super Bowl parade. That moment quickly turned the piece into a fan favorite, blending Jordan’s lifestyle edge with Hurts’ cultural impact.

For this new release, the lineup keeps things clean and versatile. A fleece hoodie leads the collection, featuring the bold “LOVE, HURTS.” graphic across the chest alongside the Jumpman logo. A matching T-shirt rounds out the drop, with both pieces set to arrive in men’s and women’s sizing.

The Jordan “Love Hurts” Sport Royal collection is scheduled to launch on September 14 through Nike.com.

Make sure to checkout Jalen Hurts' "Love Hurts" Air Jordan 11 PE which he worse during this season debut,