Introducing the Air Jordan Apex-Utility

Introducing the Air Jordan Apex-Utility

The Air Jordan 1, modernized.

Nike React technology meets the Air Jordan 1, creating a brand new sneaker along the way.

The Jordan Apex-Utility makes up part of Jordan Brand’s new Flight Utility range, a collection of new sneakers that utilizes Nike’s latest React technology.

Kind of like what BOOST did for adidas, right? It’s rare to see the innovators get beaten to the punch, but Nike’s newest tech might just cut through deep enough to impact adidas’ resurgence in the Basketball market.

The shoe itself features an expressive Nike React technology midsole, translucent shroud and Air Jordan 1 Flyknit upper. Adjustable heel straps allow for custom fit, while Flight Utility graphic details appear on the tongue and heel tabs.

Look for the Jordan Apex-Utility is scheduled for 2019, with release dates to follow.

Stay tuned for more.

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