Adidas Basketball set the stage for an unforgettable NBA All-Star Weekend, hosting an exclusive Superstar Party at the Adidas Hub in San Francisco. Nine-time NBA All-Star and Adidas signature athlete, Damian Lillard, led the festivities, bringing together athletes, entertainers, and cultural tastemakers to celebrate the brand’s deep-rooted impact on basketball and street culture.
The guest list was stacked with stars, including Anthony Edwards, Candace Parker, Chelsea Gray, GloRilla, Gradey Dick, Evan Mobley, Jalen Williams, James Harden, Saweetie, Trayce Jackson-Davis, Murda Beatz, and Brent Faiyez, all gathering to honor the enduring influence of the Adidas Superstar.
With San Francisco’s rich history of innovation and culture as the backdrop, the event paid tribute to one of the most iconic sneakers in basketball history—the Adidas Superstar. Guests experienced an immersive journey through the legacy and future ambitions of Adidas, highlighting the Superstar’s evolution from the hardwood to a global fashion staple.
As part of the celebration, Damian Lillard delivered a heartfelt toast, reflecting on the Bay Area’s basketball legacy and its influence on the game’s next generation. To commemorate his homecoming, Lillard was presented with a special edition A-TYPE Adidas Superstar—a modernized version of the classic silhouette that fuses heritage with contemporary design.
The event reinforced Adidas Basketball’s commitment to performance, style, and culture, pushing boundaries while celebrating the athletes, artists, and creatives shaping the future.
Below, you can enjoy images of the event taken by @gabyduong, @boulgates, @marvoshoots, and Kamp Grizzly.
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