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Damian Lillard’s Dame Time mentality has been the defining force behind his success—unshaken under pressure, relentless in execution. That mindset is now embodied in his latest signature sneaker, the adidas Dame X, a model built for elite performance while remaining one of the most accessible basketball shoes on the market.
The Dame X is engineered around three key principles: comfort, lightweight construction, and traction. It introduces Adidas’ Lightstrike technology, making it the first basketball shoe under $100 to feature the brand’s premium cushioning system. This ensures explosive speed and controlled landings, keeping Lillard’s signature agility and balance at the forefront of the design.
Visually, the Dame X is as bold as Lillard’s game. The dynamic design elements reflect his fearless approach on the court, while the shoe’s construction ensures it performs under the most intense conditions. More than just a sneaker, the Dame X is a symbol of Lillard’s unwavering dedication—not just to the game, but to his community and the next generation of hoopers.
With a decade of dominance under his belt, Lillard’s tenth signature sneaker is a testament to his legacy, offering cutting-edge innovation without the premium price tag. The Dame X is set to make waves both on and off the court when it drops later this year.
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