Avirex's collaboration with adidas Originals on the Superstar, honoring New York City, basketball, and hip-hop.

Avirex & adidas Reunite on the Superstar to Celebrate NYC on March 21

Release

2026.03.21, 2025.10.20

Brand

Adidas

Model

Superstar

SKU

KJ3005

Retail

$180

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Drops 21 Mar 2026

03.13.2026

Avirex and adidas Originals have announced a second chapter to their well-received collaboration from Fall 2025. The two institutions have reimagined the Superstar once more, interpreting it in a black-and-white color scheme. Co-branding and a folder-over tongue return to the project.

The sneaker, which celebrates New York City, basketball, and hip-hop, releases on Saturday, March 21, via the adidas CONFIRMED app and the adidas Originals Flagship Store in NYC.

Original Story

Adidas Originals has teamed up with NYC streetwear mainstay Avirex to reimagine one of sneaker culture’s most enduring icons — the adidas Superstar. Alongside the shoe, the collaboration includes an ultra-limited Avirex leather jacket and graphic tee, together bridging decades of New York influence, hip-hop heritage, and modern street energy.

Grounded in craftsmanship and cultural legacy, the partnership embodies the raw essence of New York City — a place where music, sport, and style converge. The Superstar, long revered as a symbol of originality, is elevated through Avirex’s signature leather detailing and premium construction. This blend of adidas’ athletic heritage and Avirex’s dominance in 90s streetwear results in a collection that celebrates authenticity, community, and the evolution of icons.

The campaign, fronted by Joey Bada$$ and MJ, captures the intersection of past and present — honoring Avirex’s storied legacy while ushering in a bold new chapter for both brands. Through their shared lens, the collection pays homage to creative resilience and the cultural renaissance that defines New York street culture today.

“Note”Joey Bada$$ for Avirex x adidas Originals. Photo via adidas.

To commemorate the release, adidas and Avirex hosted a pop-up activation on Friday, October 17, at 395 Broome Street in Soho, inviting the community to experience the collection firsthand.

The adidas Originals x Avirex Superstar retails for $180 and officially launches Monday, October 20, exclusively at the adidas Originals Flagship Store in New York City.

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