London's Always Do What You Should Do Reworks the Adidas Pro Model ADV

Founded by New Zealander Nick Mason, Always Do What You Should Do (ADWYSD) has brought positivity and colorful-uplifting graphics to the world of skateboarding since 2018. Although the London-based label has done most of the heavy-lifting on its own, projects with Adidas Skateboarding have helped it reach more people. Ahead of summer, an official look at the duo's next collaboration, a Pro Model ADV, has surfaced.

The reworked shell-toe follows the limited launch of the partnership's Adidas Country last fall. By comparison, the latest skateboarding offering features a shimmering "Core Black" patent leather build across its upper. Profile 3-Stripes and other accents throughout the shoe deviate in a near-fluorescent green that falls in line with Always' vibrant vibe. Traditional branding on the lateral mid-foot is replaced with a word-mark of Mason's brand, while labels on the top of the tongue also indulge in a collaboration-specific update.

Elsewhere, "Core Navy" takes on the laces and herringbone-patterned outsole. Other co-branding hits land on the spine and insole, with the latter donning the "always do what you should do" message.

Enjoy official photos of the Pro Model ADV by Always below. Firm Adidas.com launch details haven't been disclosed by either party, but that's expected to change soon. Follow the skate label's Instagram account to stay up-to-date on potential pop-up drops across the globe.

For more from the Three Stripes family, check out the Takumi Sen 11, the latest 5K/10K racer in the Adizero franchise.