BBC x adidas NMD Hu “Running Dog” Appears in New Blue Colorway

Pharrell’s Billionaire Boys Club was founded on the idea that wealth is of the heart and mind, not the pocket. But if you’re looking for a cheap pair of their NMD collaboration with BBC and adidas, you’re kidding yourself. While notoriously known for their wild graphics and vibrant use of colors, BBC has reverted to something a little simplistic for its latest link-up with adidas and its Icecream sub-brand, honoring their famed Running Dog motif in the process.

Joining the previously-previewed green optioncomes this alternate grey offering, which once again features the speedy canine embroidered into the forefeet, split across both shoes in a fairly fuzzy fabrication. Opting for a muted grey ribbed base, muted blue and heel anchors, and a cream forefoot insert, the pair is void of any further saturations; white midsoles and liners, blue outsoles, and tonal laces provide the remaining color accents. Co-branded heel tabs and insoles arrive to complete the design — and we’re sure there will be some pretty wild packaging, too.

Grab a first look at the BBC Icecream x adidas NMD Hu “Running Dog” — Blue here below via @yankeekicks and keep your locked on the official HOUSE OF HEAT Twitter account for further updates on its impending release.

BBC Icecream x adidas NMD Hu “Running Dog”

Release Date: 2021

Style Code: GX3066