Kith Enlists Paul Pogba & Paulo Dybala for Adidas Football Fall 2025 Collection

Ronnie Fieg and his Kith team are welcoming the Fall 2025 season with their second installment for Adidas Football this year. To unveil the apparel, footwear, and accessories collection, the New York City-based institution tapped former Juventus teammates Paul Pogba and Paulo Dybala for campaign material.

Developed under the banner of Kith Football Club, the collection follows an ambitious collaboration for Spring 2025, Fieg and company's first linkup with the Three Stripes on football products since 2018. The project featured Brazilian legend Kaká in marketing visuals, bringing authenticity and hype to Kith's offerings. Pogba and Dybala do the same for the label's next endeavor.

Fieg and team's latest Adidas Football range features everything from warmup suits to match balls. On the footwear front, the Supernova Indoor, a heritage-inspired silhouette by Kith, leads the charge, arriving in "Black Pony" and "Blue Denim" options.

Famously Adidas Predator athletes, Pogba and Dybala rock blacked-out indoor editions from the popular line in campaign material.

Kith has a long-standing history of working with the Three Stripes on football product, but the timing of its latest two collections coincides with an industry-wide push to participate in "the beautiful game" ahead of the 2026 FIFA World Cup co-hosted by the United States of America. IShowSpeed recently announced Baller League USA, a six-a-side indoor tournament sponsored by Nike Total 90, for example. Other initiatives will surely surface between now and June 2026.

Enjoy campaign visuals of the Kith Football Club drop ahead. All items will become available via Kith online and in-person channels on Friday, Sept. 19, beginning at 11 a.m. EDT.

For more news related to "the beautiful game," check out the Adidas Trionda World Cup Match Ball.