Drops Date TBA
In the dynamic world of sneaker collaborations, where design studios and creatives constantly redefine style standards, notitle has emerged as a somewhat enigmatic figure. Despite orchestrating high-profile projects with industry giants like AMBUSH and Off-White, the creative powerhouse has often flown under the mainstream radar. However, their ongoing partnership with Adidas, particularly their fresh takes on the classic Samba silhouette, is quickly cementing notitle's status within the sneaker community.
Since 2021, the synergy between notitle and adidas has been inspirational. Their joint efforts have birthed unique campaigns and exclusive sneakers, including AEROSTAR. But it's their recent work on the adidas Samba that is capturing attention across the globe. This series, initially unveiled in an array of colorways and materials, demonstrates notitle's ability to respect the legacy of a classic while infusing an avant-garde sensibility.
In a move that excited collectors and fashion-forward audiences alike, the notitle-Adidas alliance first presented this collection exclusively in China, in September. The release, characterized by its distinctive palette and material selection, seemed a fitting nod to the Samba's iconic status and notitle's flair for the unexpected.
Now, it appears this limited release was only the beginning. Recent campaign imagery posted by notitle suggests that these initially region-locked gems might witness a broader horizon.
See for yourself below, and expect more details ont he partnership to emerge soon.