
ANTA is releasing the KAI 3 “KAI Mentality” alongside the Hélà Roots “KAI Mentality” lifestyle silhouette during NBA All-Star Weekend in Los Angeles, continuing the steady expansion of Kyrie Irving’s signature line.
The “KAI Mentality” colorway reflects Irving’s approach to the game through restrained storytelling and functional design. Layered materials and sharp color contrasts are used to represent focus, discipline, and composure under pressure—core traits that have defined Irving’s playing style throughout his career.
On-court, the ANTA KAI 3 remains performance-first. The model features a lightweight build, responsive cushioning, and multidirectional traction designed for quick cuts, controlled movement, and stability in high-pressure situations. The silhouette continues to balance technical performance with a distinct visual identity, reinforcing its role as a primary game shoe.
Alongside the performance model, the Hélà Roots “KAI Mentality” delivers a lifestyle counterpart created exclusively for Irving. Its segmented sole is divided into four symbolic plates, each representing a foundational principle tied to his personal and cultural values, translating the same mindset into an off-court context.
The release is supported by an All-Star Weekend apparel lineup, including the Hélà All-Star Hoodie, Shirt, and Shorts. ANTA will also host an in-store activation at its Beverly Hills flagship, where customers purchasing ANTA products between February 2 and February 14 will receive a golden ticket granting access to Kyrie Irving’s “Antaland” event at the Santa Monica Pier on February 15.
The ANTA KAI 3 “KAI Mentality” and Hélà Roots “KAI Mentality” will be available during NBA All-Star Weekend in Los Angeles.
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