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    Concept Lab // Air Jordan 3 “Taxi”

    Written By

    Pete Michael

    Date

    2019.10.08

    We’re back. It’s been a minute since we dived into the Concept Lab — and we wanted to make sure we came back with a bang: introducing our version of an Air Jordan 3 “Taxi”

    Our Air Jordan 3 “Taxi” Concept bleeds Jordan Brand history. It has established itself as a mainstay of Jordan Brand colorways, joining the likes of the “Bred” and “Cool Grey” in Jumpman-coined terms. And while the OG “Taxi” colorway is predominately white, it’s lent itself to any yellow/black/white/red-based Jordan for decades; But we all know taxi cabs are yellow — a color is rarely seen in the Jordan retro range — so we thought it was about time to bring more of it to the forefront.

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    Gone is the traditional color blocking in favor of bold black tongues, liners, eyelet panels, collar, heel clip, rear midsole, and outsoles, with a vivid yellow suede upper the pair’s championing feature. Classic white midsoles and cement elephant print keep a retrospective vibe, and the taxi theme is complete with bright red Jumpman branding.

    Wanna see more from the Lab? You can check out all of our Concepts HERE!

    Air Jordan 3 “Taxi”

    From the HOUSE OF HEAT Concept Lab

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