Nike and Fear of God Officially Unveil Their First Collection

Release

2018.12.27, 2018.12.15

Brand

Nike

SKU

N/A, AR4237-003

Color

Black/Sail, Light Bone/Sail

Dropped

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Oh my God.

Nike and Jerry Lorenzo officially revealed their upcoming Nike Air Fear of God Collection yesterday, a collection that is comprised of two colorways of the Nike Air Fear of God 1, two colorways of the Nike Air Skylon 2 and a range of apparel inspired by the heart of basketball.

Originally debuted as part of Fear Of God’s Sixth Collection, the Air Fear Of God 1 is built to be basketball-ready influenced by the early 1990s. Jerry teamed up with Nike design director Leo Change that’s highlighted with its double-height Zoom Air heel unit that pays homage to the Air Max 180. The upper features an exterior TPU heel and cage inspired by the Air Huarache Light for lockdown, while the overall shoe is based off Jerry’s own foot scans.

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“It is a shoe that should only be judged by the emotion it gives the kid when he first sees it — however it makes him feel,” says Lorenzo. “In my youth…growing up in the ’80s and finishing high school in the ’90s, contrary to what’s happening now, it was our superstar athletes and our pro athletes that were informing the way that we wore our street clothes. These athletes, like Agassi and Jordan, were at the top of their game and what they wore didn’t compromise on design or beauty.”

The Nike Air Fear of God 1 to release alongside the apparel on Saturday, December 15th at select retailers, fearofgod.com and Nike.com for $350 USD each. An off-court version, the Air Fear of God SA (Shoot Around) will retail for $300 USD.