Olivia Kim’s “No Cover” Collection Evokes ‘90s New York Street Fashion
Release
2019.11.08
Brand
SKU
CK3309-001, CK3314-400, CK3321-100, CK3312-001, CK2925-001
Color
Black/Volt/White, Hyper Blue/Volt/Sail, Summit White/Volt, Black/Gym Red, Black/Black-Cool Grey-Black
Olivia Kim, Vice President, Creative Projects at Nordstrom, delivers fresh takes on five Nike footwear canvases including the Nike Air Force 1, Air Mowabb, Air Footscape, Air Max 98 and Air Jordan 4, along with 16 apparel and accessory pieces for her latest Nike by Olivia Kim Collection.
The assembled pieces form a perfect confluence of classic Nike and Jordan designs and Olivia’s style — which is rooted in the rave and hip-hop styles defining ‘90s New York. The collection’s name, “No Cover,” is somewhat of a double entendre to a cover charge one would associate with New York nightlife. In Kim’s eyes, this collection is meant for everyone – men and women, the young and the old – in order to promote no judgments and no rules.
Additionally, Kim’s selection of the silhouettes is predicated on her own latent desires: While she loves New York streetwear from the 90’s, at a time when a majority of the fashion-forward styles and fresh colors were made for men and she could never find anything in her size.
“The collection, in a sense, very much matches the personalities of these people who inspire me,” says Kim. “It’s amazing to have Megan Rapinoe, John Waters and Binx Walton as faces of the campaign.”
— Olivia Kim
The collection is available at Nordstrom x Nike boutiques, including the new Manhattan location at Nordstrom NYC, online at Nordstrom.com and on SNKRSon October 31st and will drop in additional North American stores and globally on November 8th.
Olivia Kim x Nike “No Cover” Collection
Release Date: November 8th, 2019