Dazed and Confused x Puma Suede Releasing for 4/20

Alright, alright, alright...Puma is celebrating this year's International Day of Ganja with a high-spirited collaboration featuring the iconic film Dazed and Confused.

Known for its laid-back, weed-infused storyline and cult status among film lovers, the movie perfectly matches Puma's classic Suede silhouette, just in time for the universally recognized cannabis celebration.

This unique edition of the Puma Suede channels the vibrant and rebellious spirit of the '70s, vividly captured in the film. The sneakers boast a navy upper swathed in an eye-catching tie-dye pattern that mirrors the psychedelic vibes of the era. More than just a nod to the aesthetic, the shoes feature debossed graphics that seem to swirl with a life of their own, embodying the film's trippy visual style.

The sneaker’s innovative lockdown strap carries one of the film's most memorable quotes, "You just gotta keep livin' man," further cementing this partnership as a tribute to the film’s impact on popular culture. The co-branding on the tongue tag and insole, alongside psychedelic, multi-color graphics, enhances the overall nostalgic feel.

Rounding out the design is a classic gum rubber midsole and outsole, maintaining the timeless elegance of the Puma Suede while integrating elements from a bygone era of cinema and counterculture. The shoe is packaged in a specially designed box featuring sketches of the film's iconic scenes and characters.

The Dazed and Confused x Puma Suede will be released globally on Puma.com on 4/20.