ICECREAM and Reebok aren't letting the beloved Board Flip silhouette fall to the wayside just yet. The partnership's latest effort on the chunky design draws inspiration from Japanese beer and is limited to just 525 pairs.
A world's first-look at the latest Reebok Board Flip by ICECREAM arrives by way of Instagram user @sneakerdenn. According to the collector and historian, the "Beer" Pack will release exclusively during ComplexCon 2026 (Oct. 3–4). The gold and silver pairs draw inspiration from "Japan’s iconic silver beer can" (specifically Asahi Super Dry), and marks the first time ICECREAM's signature Cones & Bones logo at the lateral heel of the Board Flip is altered to fit a theme. Additionally, the beer-inspired duo is the marks the first time a set of Board Flips have been numbered.
Although both pairs of the chunky 2000s model feature recognizable construction, the "Beer" Pack includes first-time patent leather uppers and a translucent outsole—details that further touch on the beer concept.
Furthermore, insoles recreate the look of beer and read "ICE CREAM" in Japanese characters. A numbered label appears behind the tongue: the silver pair is limited to just 500 pairs, while the gold style arrives in a set of 25 units (19 will be available to win during ComplexCon; five have been allocated to Friends & Family; and one pair will remain in the archive).
Both pairs come with extra red laces and a typical ice cream-inspired shoe box.
Those interested in the ICECREAM x Reebok Board Flip "Beer Pack" must head to Booth D20 during ComplexCon Los Angeles. The silver pair is priced at $150 and will be available while supplies last. In comparison, the gold pair must be won through a gachapon installation within the booth. Vending machine tokens are complimentary with the purchase of the silver Board Flip or purchasable separately.
Enjoy campaign photos of the moon-inspired Club C 85 by Billionaire Boys Club ahead. The pair releases exclusively via bbcicecream.com on Friday, Sept. 18, before seeing a wider launch through Reebok.com and select retailers on Friday, Sept. 25. The collaboration is priced at $150.
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