Supreme Celebrates 30 Years of Streetwear Dominance
Release
2024.04.25
Brand
This week, Supreme, a titan in the world of streetwear, commemorates its 30-year anniversary with an epic SS24 Week 11 drop. Known for its bold and often provocative designs, Supreme continues to shape and influence the streetwear scene globally. As part of the celebration, the brand is releasing a special 30 Years T-shirt and a comprehensive three-volume monograph cataloging every tee released from 1994 to 2024.
The highlight of the collection is the "30 Years T-Shirt," a meta-design featuring a graphic of a T-shirt on the T-shirt itself, epitomizing Supreme's self-referential and often ironic approach to fashion. This piece not only celebrates but also archives the brand's pivotal role in streetwear through its iconic tees.
Alongside this celebratory tee, Supreme is dropping a variety of apparel that speaks to the brand's diverse aesthetic. The lineup includes varsity jackets, Sudden Death football jerseys, Doggs hooded sweatshirts, and Wrapped sweatpants, each reflecting Supreme's unique blend of sportswear and high fashion. The collection also features the Our Lady Work Shirt, Buggy Leather Pants, and a Script Logo 6-Panel Hat, alongside Baggy Denim Shorts and Arc Denim Jackets, which continue to push the envelope of urban style.
For headgear enthusiasts, Supreme introduces MLB hats and Mosaic Supreme shirts, while those braving colder climates can look forward to three Futura Balaclavas. The accessory of the week is the Supreme CRKT CEO Microflipper pocket knife, a sleek and functional piece showcasing Supreme's commitment to quality and utility.
All items, including the three-volume tee monograph—each volume housed in a collector's slipcase—will be available on April 25th. This drop is yet another reflection of Supreme's continuous creativity and rule-breaking in the fashion world.
Imagery and information credit goes to @dropsbyjay/x and @supremecommunity