Baltimore Ravens and Under Armour Extend Partnership for 10 More Years

The Baltimore Ravens and Under Armour are extending their longstanding relationship for another decade, keeping two of Baltimore’s biggest sports names aligned through a new 10-year partnership extension.

The renewed deal will introduce a wider mix of fan-facing projects, beginning with an exclusive Ravens x Under Armour apparel collection available at the M&T Bank Stadium Flock Shop. Four drops are planned throughout the season, spanning men’s and women’s T-shirts, sweatshirts, jackets, and seasonal pieces.

The first collection arrives August 28, when Baltimore hosts the Washington Commanders at M&T Bank Stadium.

Under Armour will also take naming rights to The Landing, the stadium’s new elevated pregame hospitality space. The newly named Under Armour Landing will offer ticket packages with access to The Perch and more than two hours of pregame food and beverages before opening to all ticketed fans after kickoff.

Away from gameday, the partnership will continue at the Ravens’ Owings Mills training facility, which will retain the Under Armour Performance Center name. Previous work there has included updates to player and wellness spaces alongside sustainability projects.

Youth football remains another major part of the extension. The Ravens and Under Armour plan to continue supporting youth and high school programs through grants, uniform and equipment donations, 7-on-7 events, camps, and the Ravens’ Play Like a Raven Clinic. The efforts also build on Maryland officially sanctioning girls flag football as a varsity high school sport in 2026.

The new agreement extends a relationship built around the two brands’ shared Baltimore roots, with more merchandise, stadium experiences, and community initiatives planned over the next decade.

For more on Under Armour, make sure to checkout this piece on Gunna and Under Armour's first-ever collection.

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