Rakai’s First Sneaker With Under Armour Releases October 19

Streamers are starting to carve out a bigger presence in the sneaker space.

Following RayAsianBoy’s adidas Harden Vol. 10 PE, Rakai is next up, with the streamer set to release his first sneaker with Under Armour later this month.

The Rakai x Under Armour Arc 96 “25XX” was first unveiled back in March 2026, when Rakai showed off the design during a livestream. The project now moves from stream to retail as his first footwear release with the brand.

His take on the Arc 96 arrives in a loud mix of neon green, black, and metallic silver, pairing open mesh with oversized structural overlays and the model’s sculpted, futuristic tooling. “25XX” branding appears on the tongue and heel, giving the pair its own identity within Under Armour’s growing lifestyle lineup.

The release is another sign of sneaker brands looking beyond traditional athletes and entertainers for collaborations, with streamers increasingly becoming part of footwear culture and product storytelling.

The Rakai x Under Armour Arc 96 “25XX” releases October 19, 2026, for $155 via Under Armour and select retailers such as JD Sports US.