KITH Opens Second Brooklyn Flagship Location in Williamsburg

KITH has officially unveiled its second flagship store in Brooklyn.

This new store opens on March 24th and will carry Kith’s in-house and multi-brand ready-to-wear apparel, accessories, and footwear for men, women, and kids. When they walk in, customers will be greeted with a Kith Treats location—offering its signature specials, Build Your Own menu, and global collections. There will also be a release of an exclusive treat to commemorate the Kith Williamsburg store opening.

Founder/CEO/Creative Director Ronnie Fieg designed the new flagship with signature elements of Kith’s retail concept, adjusted with unique details that speak to its bespoke setting. To match Williamsburg’s industrial neighborhood, the space creates a minimalistic feel accompanied by an earth-tone palette—with a mix of brick, concrete, stainless steel, white oak, and elegant Rosa Aurora Stone. The industrial ambiance is balanced with lush oak trees outside, and an abundance of greenery spread throughout the store.

The flagship nods to the 25 Kent Plaza brick aesthetic with its monolithic brick centerpiece, which is utilized to highlight our footwear offering. The round brick sculpture also houses a locally-made, solid oakwood dome along with a custom-fabricated chandelier of three concentric circles. Our changing rooms are constructed with Venetian plaster and are covered with Kith classic logo wallpaper. The Kith Treats area is elevated with Rosa Aurora Stone and is complimented by its stainless-steel countertop and stools—creating a warm, sophisticated ambiance.

“My family and I moved to Williamsburg in 2017 and I fell in love with the neighborhood. The restaurants, the shops, the people, and the atmosphere make it a very special area in New York and were all factors in us moving our brand HQ there in 2021. It’s my home, our team’s home, and it only made sense for us to make it a home for our community.” – Ronnie Fieg

To celebrate the opening, Ronnie Fieg partnered up with adidas Originals and Clarks Originals to present its latest 8th St offering. Three quintessential brands came together to create an entirely new silhouette, in three distinct colorways—unifying each brand’s identity into one. The upper is comprised of the classic adidas Samba silhouette reimagined in Clarks Originals signature suede, along with Clarks iconic crepe midsole and outsole. The design is complete with a leather heel lining and Ronnie Fieg, adidas, and Clarks tri-branding on the tongue, tonal leather sock liner, fobs, and box. These models will only be available via drawing in the US & EU—now live on the Kith App.