Nike And Jordan Brand Open New Retail Location At Mexico City, Mexico

Nike Inc. unveils its largest and most innovative retail space in Latin America with the grand opening of the Nike & Jordan World of Flight in Mexico City on July 11. Situated in the bustling Centro Histórico neighborhood, this pioneering destination melds the worlds of Nike and Jordan into a singular, expansive experience, occupying over 22,000 square feet of retail space.

This unique venue is not just a store; it's a dynamic hub designed to engage and inspire the community through sports, wellness, and creativity. Doug Bowles, Vice President and General Manager for Latin America at Nike, emphasizes the mission of the space: "Nike & Jordan World of Flight Mexico City enables us to serve and celebrate athletes across Latin America and their passion for sport and culture like never before."

The three-floor facility features dual entrances on Madero Street, making it a landmark destination for both locals and visitors. It brings the Jordan World of Flight experience to Latin America for the first time, offering an array of high-heat footwear drops, hyperlocal apparel, and the innovative Jordan Workshop where fans can customize iconic styles like the Air Jordan 1 and Diamond Short.

For Nike enthusiasts, the store provides direct access to the latest brand innovations and exclusive Nike By You customization experiences. The first level is dedicated to women and girls, highlighting Nike’s commitment to delivering tailored design and experiences. Here, members can create unique pieces using exclusive graphics and accessories, including limited-edition items crafted in collaboration with local creative studio TodoBien Estudio.

Adjacent to these personalized offerings, the Nike Football zone allows fans to customize a selection of national and club kits, available in both authentic and replica versions. This area ensures that sports fans can connect with their favorite teams in a deeply personal way.

With a commitment to fostering community and creativity, the Nike & Jordan World of Flight also features local basketball-inspired artwork and photography, celebrating the rich creative spirit of Mexico City.

Nike & Jordan World of Flight Mexico City is more than just a retail space—it’s a destination that promises to be a cornerstone for sports and culture enthusiasts in Latin America, inviting everyone to join in the celebration of athletic excellence and innovation.

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