The Daily Concept – Air Jordan 3 “Pantone”

Today we bring Pantone to the Air Jordan 3. A very simple colorway, but boy, this would break some necks.

With the impending Pantone 7 release, we’d love to see Jordan Brand commit to release a whole series of pantones, 1 through 14, over the next decade.

Let’s be honest, the probably won’t, but we’ll continue to dream.