Jaden Smith's New Balance MSFTSrep 0.01 Returns in 2024

Jaden Smith's evolving partnership with New Balance continues to flourish, with their collaborative endeavors moving beyond mere endorsements to significant contributions in sneaker design and a shared dedication to sustainable fashion innovations. This fruitful collaboration is set to introduce a new chapter with the upcoming release of the MSFTSrep x New Balance 0.01 in a sleek Grey colorway, following the successful launch of the debut White variant at the close of 2023.

The MSFTSrep x New Balance 0.01 Grey is a testament to the meticulous craftsmanship and aesthetic sensibility that both Jaden Smith and New Balance bring to the table. Drawing inspiration from the revered New Balance 99X series, this latest iteration boasts an elegant grey mesh construction at the toe box and tongue, seamlessly blending with luxurious suede overlays that span the mudguard, midfoot, and heel. The design's depth is further enhanced by adding nubuck material in a slightly darker grey hue, enveloping the vamp and collar to create a rich, multi-textural finish.

Echoing the ethos of the collaboration, the sneaker features prominent branding elements, including the crisp white NB and MSFTSrep logos adorning the midfoot, symbolizing the harmonious integration of New Balance's legacy in performance footwear with Jaden Smith's innovative vision for a more sustainable fashion future. The design is anchored by a pre-distressed midsole, incorporating segmented rubber elements for added durability, and rounded off with a robust black rubber outsole, ensuring both style and substance.

A release date for the pair has just been confirmed by New Balance US for April 26, 2024.