Where to Buy the size? x New Balance 550 Collection

The resurgence of New Balance has been no accident. With a carefully curated list of collaborators, the Boston-based brand has propelled itself into back-to-back years of incredible success. Though new silhouettes like the 327 and the 57/40 have faired well, it’s an old classic that has by far outperformed the lot — and it itself is no stranger to collaboration. Fresh off the heels of their link-up with Rich Paul, New Balance tap Euro retailers size? to do their thing on the 550 not once, not twice, but thrice – and they’ve enlisted the help of fine fabricators CORDURA.

Shared by size? creative Luke Matthews, the trio of CORDURA x size x New Balance 550 colorways works with one season in mind. The water-resistant textile from CORDURA covers the toe, collar, and midfoot N, before a bevy of plush suedes come in shags short and long. The tan and brown offering boasts a perforated panel at the midfoot, whiles the grey is set in one-color, one-texture suedes. The olive and cream colorway mixes its finish up from panel to panel. All three pairs come complete with CORDURA-brand tags on the lateral ankle, and all rest atop a sole-colored sole unit.

size? x New Balance 550

Release Date: April 8, 2022