The Nike Air Max 95 “Paris Atelier” Is Built From the Blueprint Up

As Nike continues to celebrate the legacy of the Air Max 95 in 2026, the silhouette has become a canvas for deeper storytelling. Among the standouts is the Nike Air Max 95 “Paris Atelier” (aka Blueprint), a craft-driven entry in Nike’s growing “Family Pack” that leans into process, design, and heritage rather than color alone.

Where earlier pairs in the Family Pack explored material experimentation and functional reinterpretation, the “Paris Atelier” takes a more conceptual route. Drawing inspiration from Paris’ reputation as a global fashion workshop, the shoe presents a stripped-back white-and-black palette layered with deliberate imperfections. Frayed textile sidewalls evoke cut-and-sew techniques, while exposed stitching and raw fabric edges reinforce the idea of a sneaker mid-creation rather than a finished luxury object.

That blueprint mentality carries through to the finer details. Insoles feature technical draft-style graphics alongside “Atelier” typography, while heel text reading “Unite Et Creativite” nods to collaboration and craftsmanship at the heart of Paris’ fashion identity. Subtle numeric markings and schematic-style layouts further sell the concept, giving the pair a utilitarian, studio-floor feel that contrasts nicely with the Air Max 95’s organic, anatomical lines.

The midsole remains grounded in classic Air Max form, with visible Air units anchoring the design in performance heritage, while black suede mudguards add structure and visual weight beneath the layered upper. It’s a restrained execution overall, but one that rewards close inspection — exactly the point.

As part of Nike’s broader Family Pack rollout, the Nike Air Max 95 “Paris Atelier” is expected to release in Spring 2026. Official launch details haven’t been confirmed.

While we await more info, catch up with all the upcoming Jumpman drops via our real-time Jordan Release Dates Calendar.