LeBron James has already cemented his legacy on the court — and now he’s making history in the toy aisle. Mattel has officially unveiled a limited-edition Ken doll inspired by the NBA superstar, marking LeBron as the first male athlete to ever receive a “Kenbassador” Barbie.
The Kenbassador collection celebrates cultural figures who inspire through their impact both on and off the field, and few fit the mold better than LeBron. Beyond his four NBA championships and multiple MVP awards, the Akron native has become a global force for philanthropy and education through his LeBron James Family Foundation.
The doll arrives with thoughtful design details: a blue-and-white varsity jacket featuring an “LJ” monogram on the front and “Just a Kid from Akron” stitched proudly on the back. Patches across the jacket reference his foundation’s work and Ohio roots. Underneath, the Ken rocks a “We Are Family” t-shirt, black-and-white houndstooth pants, and blue-and-white Nike sneakers to complete the look.
Set to release April 23 for $75, the LeBron Ken doll will first be available via Mattel Creations, before hitting Amazon and select major retailers.
Whether you’re a collector, a fan, or simply inspired by LeBron’s journey, this doll stands as a powerful tribute to his influence far beyond basketball.
Read These
Keep ScrollingServing up your next slice of heat