The Nike Adapt Auto Max Just Dropped in Asia

Nike’s success was built on the back of innovation. To this day, experimenting and challenging old ways is their mantra. Starting out with a waffle iron-molded trainer in the early ’70s, the brand has gone on to unfurl game-changing technologies like Air in 1979, and self-lacing sneakers in 2016. Of course, both of those technologies have in themselves grown and developed over the years and are often touted as the brand’s two most crucial technical components as we move into a new decade. Knowing this, Nike wasted no time in merging its most profound technologies together, dropping Zoom Air-loaded Adapt BBs over the past two years. Now it looks to take the dual tech back into the lifestyle division with the brand-new Nike Adapt Auto Max.

First looks at the pair show an enormous midsole that stows the two techs, with a midfoot motor controlled by both the Nike Adapt app and manual adjustment buttons, and enlarged, visible Air Max units in the rear. The laceless sneakers arrive with four tightening bands across the vamp that are not too dissimilar in appearance to the famed Nike Air Mag’s system. Uppers appear to be molded from foam and covered in a light grey mesh weave, while the famed profile Swoosh branding arrives by-way-of plastic hardware. Toe caps and elongated heel locks arrive in tonal grey plastics, with the latter attached to an extended portion of the sole unit, creating a small slice of negative space in the rear. The aforementioned sole unit is equal in height the upper and is predominantly wrapped in vibrant infrared gridded rubber, with a small portion of the forefoot traction done in black. Completing the design is a scribble-finish white midsole, AU70 Max tongue branding (its meaning at this stage is unknown) and rear heel pulls.

A release date for the chunky Nike Adapt Auto Max self-lacer is yet to de announced, but it is expected to arrive in and around Summer 2020. A price point is also yet to be revealed, but we’re forecasting it to be in the same vicinity as the Adapt BB 2.0, which retails at $400.

Update 03.10.20

A second pair of the Nike Adapt Autio Max self-lacer has surfaced in a similarly-styled grey. This time, though, the outsole’s orange is replaced by a golden yellow, with profile Swoosehs in white and midsole detail in black. A release date was not supplied.

Update 03.26.20

Pairs of the “Laser Orange” Adapt Auto Max have just released in Japan in celebration of Air Max Day — but a Stateside release is yet to be confirmed. Until more news on its release surfaces, enjoy an official look at the pair below!

More information on the sneaker and its release will be landing soon, so make sure you’re following HOUSE OF HEAT on Twitterfor all the updates!