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    Nike Air Max 97 “Gold Bullet” (DM0028-700)
    Dropped

    Where to Buy the Nike Air Max 97 “Gold Bullet” (2023)

    Release

    2023.03.07

    Brand

    Nike

    SKU

    DM0028-700

    Color

    Metallic Gold/Varsity Red-White-Black

    Dropped

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    25 years ago, Christian Tresser’s Air Max masterpiece was born. The sneaker’s radical combination of reflective overlays, curved lines, and metallic silver finishes anchored around the brand’s biggest Air bubble yet, was as avant grade as it got. Like many of Nike’s designs of the era, the shoe was inspired by industrial design, with Japanese bullet train influence so prevalent that its debut colorway quickly became known as the Silver Bullet. That OG offering has been the basis of many off-set colorways, none more famous than 1999’s Air Max 97 “Gold Bullet”

    Last seen in 2017, the Air Max 97 “Gold Bullet” will be returning in 2023, as told to Brendan Dunne of Complex.

    A simple alternative to the original release, the pair is often considered an original colorway due to its close ties and proximity of release to the original. It’s widely regarded as one of the best Air Max 97 colorways of all time and, with such status, has seen a handful of retrospective releases over the years, as well as a gold-dipped pair for Christiano Ronaldo and one dressed entirely in Swarovski crystals. For Spring 2023, you should expect something very closely aligned to the last release (2017, pictured below) with metallic gold mesh uppers and overlays, bold black and red accents throughout, and white midsoles encapsulating a metallic gold Air support system underfoot.

    Reacquaint yourself with the colorway here below, and look to learn more about the return of the Nike Air Max 97 “Gold Bullet” in late 2022/early 2023 in the coming months; We’ll be sure to keep all the updates posted right here on our official Twitter account.

    Update 09.06.22 A very first look at the 2023 interpretation of the Nike Air Max 97 “Gold Bullet” has landed by-way-of official Nike.com imagery. See for yourself below, and expect to learn more about the pair’s return in the coming weeks.

    Update 02.09.23 Retailers Finish Lineand JD Sports have confirmed a release for the Nike Air Max 97 “Gold Bullet” for March 7th. If you’re planning on picking up a pair on the day, make sure you head to our dedicated Nike Release Dates Calendar to set yourself a reminder for the drop.

    Nike Air Max 97 “Gold Bullet”

    Release Date: March 7, 2023

    Men’s Style Code: DM0028-700
    Women’s Style Code: DQ9131-700
    Color: Metallic Gold/Varsity Red-White-Black
    Retail: $185

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