Key Details:
- NikeSKIMS is a new brand formed by Nike and SKIMS.
- Merges Nike’s performance innovation with SKIMS’ inclusive, body-sculpting design.
- Aims to serve all women athletes, from elite to everyday.
- Initial launch delayed from Spring 2025 due to production issues.
- New launch expected later in 2025, with global expansion in 2026.
- Products include training apparel, footwear, and accessories.
- Focused on confidence, performance, and body-positive style.
When two industry leaders collide, expectations run high—and that’s exactly what’s happening with NikeSKIMS. The joint brand by Nike and SKIMS was set to disrupt the activewear landscape this Spring, but according to a report by Business of Fashion, its debut has now been delayed due to production issues. While no new date has been confirmed, the rollout will arrive later in 2025.
First teased in early 2024, NikeSKIMS was created to blend Nike’s expertise in performance innovation and sport science with SKIMS’ mastery of inclusive design and sculpting solutions. The result? A bold new approach to women’s training wear that balances form and function like never before.
Backed by insights from the Nike Sport Research Lab and driven by SKIMS’ focus on confidence and curves, the line promises high-performance apparel, footwear, and accessories tailored to every body. The partnership is set to serve women across the athletic spectrum—from the gym and studio to everyday life—while offering extended sizing and a deeply considered fit.
Though the delay is a bump in the road, it doesn’t shake the foundations of what NikeSKIMS aims to achieve. The collaboration will still see a phased rollout, starting with select U.S. retailers and Nike.com, followed by a global expansion into 2026.
Keep your eyes on nike.com/NikeSKIMS for updates as the launch approaches.