Nike Sportswear Begins Holiday 2025 Season with Graphic Collection

Nike Sportswear is rolling out a fresh slate of lifestyle apparel heading into the close of 2025, blending archival energy with modern streetwear cues. The brand’s latest releases reflect a steady rhythm of nostalgia-led storytelling, anchored by pieces that nod to its deep sports heritage while leaning into contemporary design sensibilities.

The first drop — a graphic Deion Sanders “You Gotta Believe” tee — sets the tone for what’s to come. With its vintage print, relaxed cut, and throwback typography, it captures Nike’s ongoing commitment to bridging classic sports icons with current culture. It’s part of a broader Nike Sportswear strategy that has steadily expanded its apparel footprint through seasonal capsules featuring elevated basics, retro motifs, and athlete-inspired graphics.

Looking ahead, Nike Sportswear’s upcoming drops are expected to include a mix of heavyweight fleece, outerwear, and coordinated tracksuits — all built around signature Nike typography, nostalgic visuals, and an emphasis on everyday versatility. The Holiday and early 2026 lineup continues Nike’s push to make its lifestyle wear as defining as its footwear, offering fans a balance of comfort, history, and street appeal.

The Deion Sanders “You Gotta Believe” T-shirt is available now via Nike.com, with additional Nike Sportswear drops scheduled to roll out in the coming weeks.

For more on the Swoosh, you can grab a first look at the Kobe x Nike Air Force 1 "Lower Merion Aces" right here.