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Today’s Concept : Air Jordan 6 “Lightning”

  After today's full-look of the "Lightning" Jordan 17 Low - and after multiple rumors of the return of the Jordan 4 for Holiday 2018 - we thought we'd bring it to life on everyones favorite...

We’re getting an iridescent Green Jordan 11 Low for Easter 2018

  According to sneaker sources @pinoe77 and @zsneakerheadz it looks like we'll be getting a special "Easter" version of the Jordan 11 Low for 2018. Whilst we dont have any cemented info at the moment, we do know that...

Your first full look at the “Lightning” Jordan 17 Low

  It turns out that the Air Jordan 17 Low “Alternate Lightning” colorway is actually an upcoming SoleFly Air Jordan 17 Low collaboration. The Miami retailer will also be releasing a Jordan Trunner LX High “Lightning” collaboration in...

P.J. Tucker breaks out the heat for Media Day

  With NBA media day comes the serious sneaker heat. We saw LeBron unveil a new Cavs colorway of the LeBron 15, along with Jordan athletes Jimmy Butler and Russell Westbrook debut two new Air...

Does this early toddler release mean the Navy 11 isn’t cancelled?

  Well the other day we got word that the "Navy" Air Jordan 11 was in fact cancelled - but it doesn't look to be that way with the early release of these toddler packs...

LeBron debuts a fresh Cavs 15 on media day

  It wasn;t just Russell who broke out the fresh colorways for media day, with LeBron joining the party in this Navy edition of the LeBron 15. You'll notice the nice Gold detailing, but theres...

Russell debuts his first Air Jordan 32 “OKC” PE

  Jordan Brand have gifted the reigning MVP his first Air Jordan 32 PE just in time for the Oklahoma City Thunder media day today - and it's pretty nice. Russell's Air Jordan 32 PE features a full...

It looks like the Green Gatorade 6’s are releasing

  If y’all grew up in the 90’s, you’ll probably remember the “Be like Mike” Gatorade TV spots that would pop up in the halftime breaks of the NBA. Well, in a classic Jordan Brand move,...

Today’s Concept : Air Jordan 13 “Midnight Navy”

  A few weeks back we took continued Jordan Brand's alternate theme with two adaptations of the 2000 Air Jordan 6 "Midnight Navy" - and it really got us thirsty for a fresh colorway in...

A Satin Shadow Air Jordan 1 is rumored to release for holiday 2017

  Next year the Air Jordan 1 ‘Shadow’ is expected to make a big return. However there is a rumor going around that Jordan Brand will release the Air Jordan 1 Satin ‘Shadow’ during December. I originally thought it was...