This July, Adidas is set to release a new Rivalry Low sneaker in collaboration with one of the most whimsical characters in children’s literature—the Cat in the Hat.
This special edition continues Adidas' rich tradition of pop-culture collaborations, including partnerships with giants like Star Wars and The Simpsons. It showcases Adidas' knack for blending iconic cultural staples with its legacy of athletic wear.
The Cat in the Hat, a character immortalized by Dr. Seuss and later brought to life in a live-action film starring Mike Myers, inspires this playful design. The sneaker literally interprets the mischievous feline, featuring a predominately black and white suede construction that mirrors the character's fur. The design cleverly incorporates a red-and-white striped tongue, a direct homage to the Cat's famously tall striped hat.
Adding to its distinct look, the heel’s Trefoil logos are adorned with an oversized bow tie, reminiscent of the one worn by the Cat himself, tying the entire theme together figuratively and literally.
The Cat in the Hat x Adidas Rivalry Low is scheduled for a July 1st release, available now Adidas.com.