In September 2024, Hoop York City, a vibrant women's basketball community founded in 2018 by Alex Taylor, will extend its impact beyond the courts with a new collaboration with Adidas.
Dedicated to closing the gender play gap, Hoop York City has facilitated numerous basketball opportunities for women in NYC and fostered a strong sense of community and connection.
Following a successful Dame 8 colorway and an extensive clothing collection, Hoop York City is now lending its vision to the Adidas Rivalry Low. This partnership infuses the classic basketball silhouette with a distinctly feminine flair, showcasing a heritage off-white base accented by bold purple and pink hues. The design reflects both the energy and inclusivity of the Hoop York City initiative.
Luxurious touches include a premium leather tongue tag adorned with debossed HYC branding, while a soft suede panel at the rear sports the iconic Adidas Trefoil. The collaboration is completed with dual-branded insoles that symbolize the unity between Adidas and this empowering community initiative.
Set to drop on September 1st, 2024, on Adidas US, this special edition Rivalry Low is more than just a shoe—it's a statement of support for women's sports and a nod to those who strive to make the game more inclusive.