END. x New Balance 2010 “Moonbeam” Celebrates 20 Years of Style

To mark its 20th anniversary as a leader in fashion, design, and sneaker culture, END. has joined forces with New Balance for an exclusive release: the 2010 “Moonbeam.” This collaboration revives a cult-favorite silhouette with a contemporary touch, while still honoring New Balance’s reputation for timeless design.

The END. x New Balance 2010 “Moonbeam” comes constructed with a mix of premium nubuck overlays and diamond-knit mesh, accented by reflective hits that nod to performance heritage. The sneaker is grounded by the iconic ABZORB sole unit, ensuring the comfort and durability the 2010 model became known for. Its light cream palette brings a clean, curated aesthetic that feels both progressive and classic—perfectly reflecting END.’s modern vision and New Balance’s legacy craftsmanship.

Set apart as an END.-exclusive, the 2010 “Moonbeam” highlights the retailer’s curatorial role in sneaker culture over the past two decades. This celebratory release serves as both a tribute to END.’s roots and a statement about where fashion and footwear can go next.

The END. x New Balance 2010 “Moonbeam” will retail for £149 ($175 USD) and launches on Friday, September 12th. Pairs will be available exclusively at endclothing.com and across END.’s flagship stores in Newcastle, Glasgow, Manchester, London, and Milan.

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