New Balance 550 Revamps Its Look With Glossy Branding on a Two-Pair Pack

The New Balance 550 may have cooled off in mainstream popularity, but the retro basketball silhouette still has plenty to offer for hardcore fans of vintage aesthetics. While newer models have taken the spotlight, the 550 continues to evolve, with the latest update bringing textural upgrades and glossy detailing for a fresh spin on the classic.

This upcoming two-pair pack introduces a unique mix of materials, incorporating supple suede, colored toe panels, and a never-before-seen glossy midfoot "N" logo. Both pairs are anchored in classic white leather, but their accent colors set them apart. One leans into earthy red tones, while the other loosely mirrors the colors of the LA Lakers, making it an instant draw for basketball-inspired sneakerheads.

The premium suede collars and vibrant leather toe panels give the shoes a layered, dynamic look. At the same time, the high-gloss midfoot branding adds a modern touch to elevate the archival design.

Expect the New Balance 550 Glossy Pack to be released in Summer 2025 via NewBalance.com and select retailers.

Stay tuned for more details via our New Balance Release Calendar as the year progresses.