Concrete Colors Cover the New Balance 550 “Cement”

Once a dominant player in the lifestyle rotation, the New Balance 550 may not carry the same buzz it did a few seasons ago—but it’s far from forgotten. The retro hoops silhouette continues to serve a loyal fan base, and New Balance is keeping things moving with a fresh “Cement” colorway this fall.

The pair stays true to its ‘80s hardwood heritage while incorporating muted greys and industrial tones suitable for colder months. Its leather and mesh build blends light and dark shades of grey with a slightly bluish tint on the perforated overlays. A solid black-on-grey midsole and outsole complete the monochrome makeover, while standard branding hits remain intact on the tongue, heel, and midfoot.

Though the hype may have cooled, the 550 “Cement” keeps the model relevant with a clean and versatile look heading into fall. Expect pairs to release this season on NewBalance.com.

In other lifestyle footwear news, the Adidas Jellyfish by Pharrell debuts in August.