The New Balance 990v4 "Macadamia" Releases March 28
Under the creative leadership of Teddy Santis at New Balance's Made in USA division, the brand has seen a remarkable evolution, blending traditional craftsmanship with contemporary aesthetics.
Since 2021, Santis has been at the helm, steering the brand into new waters with his curated seasonal collections that have resonated deeply with sneaker enthusiasts. The unveiling of Season 5 earlier this year was just a precursor to the excitement building around the next series of releases. Among these anticipated drops is the New Balance 990v4 "Macadamia," a model that perfectly captures the premium essence Santis has brought to the brand.
The New Balance 990v4 "Macadamia" is a testament to the unparalleled quality of domestic footwear production, featuring an exquisite mix of materials that speak volumes about the brand's commitment to excellence. Pigskin suede overlays in a rich tan offer a luxurious texture that contrasts strikingly with the cream nubuck of the toe box. The base of the shoe, made from mesh, shares a similar tone to the suede, ensuring a unified and elegant aesthetic. This neutral base is accented with touches of Macadamia Green on the iconic 'N' logo, laces, and the leather 990v4-branded tongue tag, providing just the right amount of color to enhance the design without overwhelming it. The sneaker is rounded off with vintage-inspired branding on the insole, nodding to New Balance's rich heritage, and a contemporary blacked-out sole unit.
Scheduled for release on March 28, 2024, the New Balance 990v4 Made in USA "Macadamia" will be available through New Balance.com and select retailers.