Raffle Live // Joe Freshgoods x New Balance 990V6 Collection

Joe Freshgoods, hailed as one of the most innovative and influential designers in the sneaker world today, has once again teamed up with New Balance to deliver a striking new colorway of the 990v6. Revealed on his Instagram, the all-blue version of the New Balance 990v6 captures the essence of contemporary style fused with classic design, promising to be a standout release.

This collaboration follows closely on the heels of a similarly monochromatic all-red pair (Paris Red), signaling a bold direction for the 990v6 series with Joe Freshgoods at the creative helm. The choice of vibrant, single-color designs not only highlights the silhouette’s clean lines and sophisticated structure but also showcases Freshgoods’ unique approach to fashion and footwear.

The "Prom Blue" version of the 990v6 is decked out in a rich blue hue that engulfs the entire sneaker, from the mesh and suede upper to the cushioned midsole. This striking monochrome treatment makes the sneaker a versatile choice for both casual wear and fashion-forward ensembles, reflecting the designer's signature flair for blending street style with luxury.

With the release expected soon, anticipation is building within the sneaker community. Fans of Joe Freshgoods' work and New Balance aficionados alike are eager to get their hands on this latest iteration, which promises to deliver on both comfort and style fronts.

The "Paris Red" pair is releasing exclusivley on Joe Freshgoods Website via an EQL Raffle. The "Prom Blue" pair is also releasing on Joe Freshgoods website via an EQL raffle, a wider release will follow in August for the "Prom Blue" pair.

Enjoy images credits to Joe Freshgoods himself and we can enjoy images of the red pair credits to @jkickz27/ig

Make sure to keep your eyes on our official twitter for further updates.