The Whitaker Group and New Balance Ignite Fall with 9060 "Missing Pieces" Capsule Collection

The Whitaker Group—the driving force behind brands like A Ma Maniére, Social Status, APB, and Prosper—has partnered with New Balance to introduce the "Missing Pieces" collection. This debut collaboration spotlights two radiant versions of the revered New Balance 9060 silhouette, both scheduled to drop on September 28.

Contrary to fall’s usual subdued palettes, the "Missing Pieces" collection amps up the seasonal vibes with dynamic hues of "Daydream Blue" and "Silver Moss Green." These adventurous color choices don't just make a statement; they rewrite the seasonal style script, inviting us to embrace autumn in a kaleidoscope of soft colors.

The unique and robust soles of the Whitaker Group x New Balance 9060 come adorned with individualistic designs that stand distinct from their colorful uppers. This design choice imbues the sneakers with a multidimensional personality, making them an irresistible addition to any fall wardrobe.

While you won't find overt co-branding at first glance, finer details are delivered on the packaging, which may offer a nod to James Whitner's influential conglomerate. The collection will be available online and in brick-and-mortar stores at Social Status, A Ma Maniére, APB, and Prosper, and good news for international fans—global shipping is on the cards.

Mark your calendars for the September 28th release, with pairs touching down at TWG retailers via raffle system.