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    Overbranding Gets Elegant on the Nike Blazer Mid 77 “Velvet Brown”

    Written By

    Pete Michael

    Date

    2020.07.22

    When you think of elegant footwear finishes, overbranding isn’t the first thematic that comes to mind. in fact, it’s probably the last, but somehow Nike has managed to integrate their signature all-over motif into one hellova classy release. This upcoming Nike Blazer Mid “Velvet Brown” is the sneaker in question, pairing a tonal “NIKE” graphic woven upper with exquisite executions, including smooth and tumbled chocolate brown leathers, debossed and gold-foil branding, and metallic gold hardware. Completing the design are Velvet Brown textile tongues, matching leather liners and laces, and a timeless sail sole unit.

    Take a look at the official image set here below, and look for pairs of elegant overbranded “Velvet Brown” Nike Blazer Mids to hit select Swoosh stockists and Nike.com over the coming weeks. As always, keep your eyes glued to our official Twitter account for release updates.

    In other Nike news, first looks at KITH’s upcoming NYC Sports-themed Air Force 1 Lows have landed.

    Nike Blazer Mid 77

    Style Code: DA4299-200
    Color: Velvet Brown/Velvet Brown-Light Bone
    Release Date: TBA

    Where to Buy:
    Nike.com
    StockX
    Stadium Goods
    GOAT

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