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    Nike Officially Unveil Six "Mamba Program" Universities

    Written By

    Pete Michael

    Date

    2023.09.06

    In a monumental move that speaks volumes about the enduring impact of Kobe Bryant's legacy, Nike has announced a series of college programs that will fall under the exclusive Kobe/Mambacita lineage. This pioneering initiative aims to perpetuate the values and passion for basketball that Kobe and his daughter Gigi Bryant embodied, establishing a new kind of "Nike Kobe school" that could very well change the landscape of college sports.

    The University of Kentucky was the first to be officially named as part of the "Mamba Program," generating widespread curiosity about which institutions would follow suit. But now, the wait for official confirmation is over. Vanessa Bryant has shared an image that reveals the upcoming schools to be sponsored by the Nike Kobe brand. The list is as prestigious as it is diverse, featuring UCONN, USC, Oregon, Duke, and LSU.

    This announcement does more than confirm speculation—it adds a new dimension to the Kobe Bryant legacy. Each of these institutions will now serve as a crucible for molding future talents, inspired by Kobe and Gigi Bryant's commitment to excellence on and off the court. The program also signals a strengthening of the symbiotic relationship between Nike and collegiate athletics, all while honoring the life and contributions of one of basketball's most legendary figures.

    The Mamba Program not only enriches the schools involved but also extends Kobe's enduring influence in the world of sports. As these universities put on their newly-sponsored Kobe gear, they'll be stepping onto the hardwood as the latest torchbearers of a legacy that continues to inspire.

    While the specifics about how each college will integrate the Kobe/Mambacita lineage are yet to be detailed, one thing is for sure: this program promises to bring a newfound sense of purpose and passion to college basketball.

    “Note”Image: Slam

    The Mamba Program not only enriches the schools involved but also extends Kobe's enduring influence in the world of sports. As these universities put on their newly-sponsored Kobe gear, they'll be stepping onto the hardwood as the latest torchbearers of a legacy that continues to inspire.

    While the specifics about how each college will integrate the Kobe/Mambacita lineage are yet to be detailed, one thing is for sure: this program promises to bring a newfound sense of purpose and passion to college basketball.

    Update December 2023

    UCONN, Duke, and USC have unveiled a handful of their new Kobe PEs. Scroll below for a closer look:

    Author:Pete MichaelDate:2023.09.06Tags:
    NikeKobe Bryant

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